Dyebrick Soot Wash used in Fashionable Madison Avenue.


Dyebrick products were used on the Proenza Schouler flagship store opened in New York in September 2012.

The 3,000-square-foot boutique occupies a double-height ground-level retail space in a historic Neoclassical residential building on Manhattan’s Madison Avenue.

Our ‘Soot Wash Replication‘ was used in combination with an ash-wash to produce an effective aged stained effect to the internal feature brick walls.

Located at 822 Madison Avenue, the two-floor boutique was designed by Adjaye Associates.

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